Help & Advice

Here's something that happens before we write a single word of your website, and most of our clients don't know it happens until the day we hand them the results.

So you're thinking about getting in touch, and somewhere in the back of your mind a small voice is asking what you'll need to have ready. Whether there's homework. Whether you'll be caught out.

There are things people say in a first conversation about a website, and we hear the same ones so often they deserve an article. None of them are daft. They're just built on a picture of what a website is that stopped being true some years ago. So let's untangle the three big ones.

Ask most web agencies this question and you'll get the same answer: "It depends. Request a quote." Which is true, and also useless. You wouldn't ask a builder about an extension and accept "it depends" as the whole conversation. So here are actual numbers.

It's the most asked and least answered question in this trade. Type it into Google and you'll find pages that spend eight hundred words explaining why they can't tell you. Here's the answer with numbers in it.

If Shopify is a lease, WooCommerce is the freehold. You own the shop. And like any freehold, understanding it means understanding what you're responsible for as well as what you're free to do. Here's the honest tour.

Shopify is the name everyone hears first, and the adverts make it sound like buying a shop. It isn't. It's leasing one, and once you see it that way, everything about how it works makes sense.

Everyone deciding to sell online ends up at this question, and most of what's written about it is a features table with a foregone conclusion. Here's the honest version. The two systems aren't really competing products. They're two different arrangements: renting a shop, or owning one.

Here's the part of the web design trade nobody talks about. Most website projects don't fail. They stall. And they nearly all stall in the same place.